Statistics show the importance of branding in creating a memorable service or product. Whether you need graphics to coordinate with an existing logo, a logo refinement, or a logo designed from the ground up, we can help. To give you an idea of what is involved, we have outlined the steps in the logo design process:

Logo Design Process

  • Interview and project brief
  • Research client competition and current logo trends
  • Explore concepts with mood boards and/or mind mapping techniques
  • Prepare several color palettes based on exploratory findings
  • Concept sketching
  • Discuss pros and cons of favored concepts
  • Refine 3-5 one-color concepts at two sizes
  • Prepare 2 concepts for finalization and addition of color
  • Mock-up logos for relevant applications
  • Prepare multiple file formats for chosen design
  • Choose coordinating typefaces
  • Prepare Style Guide
  • Assist with trademarking if needed

Extending Your Brand

In addition to logo design, Andreini Studios offers additional services you may need to help in marketing your company or event. This may include:

  • Business cards and letterhead
  • Posters
  • Announcements
  • Mailers
  • Brochures
  • Spec Sheets
  • Signage
  • Books
  • Postcards
  • Websites
  • Newsletters
  • Social media graphics

 

Graphics and Illustration

Many business rely heavily on stock photography to get across their message, but if you want something custom and unique to you, consider illustration or a mix of illustration and photography for your graphic needs. This way it is easy to get the impact you want, effective use of color, and coordinated materials for marketing your business or event.

You’ll never find us playing down your quirks; you don't need to look corporate to be taken seriously. This is about pulling together what makes you special and making an emotional connection between you, your brand and your customers. 

We'll use color, texture, pattern, beautiful typography and a large helping of creativity to style your brand and website in a way that makes you stand apart from the crowd

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